We
incorporate numerous tactics including website
design, search marketing, business development
in one well-defined online strategy. All of our
services are focused on achieving our main goal
- to generate new business for our clients. Our
proposals may include several of the following
services as we deem necessary to achieving this
objective. However, we can also provide proposals
for individual services as needed.
INTERNET
MARKETING STRATEGY DEVELOPMENT
A successful internet initiative requires a
well thought out strategic plan. We will work
with you to understand your business objectives,
your target customers, and undergo detailed
research on the competitive landscape and sales
potential for your product or service online.
Your customized strategic plan will include
the essential elements and recommendations for
generating new business online.
WEBSITE
DESIGN & DEVELOPMENT
iChannel partners with experienced web designers
to develop sites that excel in usability, form
and function. Our websites do more than act
as an online extension of your brand. They are
designed to immediately capture your target
customers' attention by providing them with
the information they seek and a simple navigation
path towards a positive action that may result
in a sale.
Your website is an essential component of
your online marketing strategy and should not
be considered an independent project. We highly
recommend that you incorporate website design
into your strategic marketing plans.
SEARCH
ENGINE OPTIMIZATION (SEO)
In the short-term, we rely heavily on paid search
advertising but over time, our SEO tactics will
be improve your natural search placement (non-paid)
and reduce the reliance on paid search.
WEBSITE
MARKETING SERVICES (PPC ADVERTISING)
Our aim is to guarantee that when a potential
customer is seeking information on the products
or services you offer, your company will be
visible to that user. While our SEO campaign
aims to gradually increase organic (or free)
traffic over time, PPC advertising provides
an opportunity to
AFFILIATE
MARKETING
Utilizing a network of affiliate websites to produce
sales leads is one of the most effective methods
for developing the widespread reach you need to
find your target market and generate new business.
iChannel Strategies provides a complete outsource
solution for your affiliate program from the initial
set up and affiliate recruitment to the ongoing
management and reporting.
